The 'South of France' wine brand, covering thousands of producers
in France's biggest wine region, is set to hit supermarkets next
year as winemakers look to regroup against the New World onslaught.
More action is needed from both government and industry alike if
the steady decline in French wine exports is to be halted, a junior
minister has warned. New World producers could soon take over as
the major exporters to Europe if...